

I build the products, experiences, and capabilities that make organizations unmissable, as AI reshapes behavior, expectations, and trust.
I work where a shift in technology, customer behavior, or the market creates a question an organization needs to answer: what does this mean for the people we serve, what should we build or change, and how do we make it work in practice? The answer is rarely only about the product. It depends on what leadership has prioritized, how the organization actually operates, and what its people already know how to do.
Over the past fifteen years, I’ve built products, customer experiences, new service offerings, go-to-market strategies, teams, and innovation practices across startups, nonprofits, and agencies, and in partnership with Fortune 500 companies.
AI ambition is outrunning the operating model. My recent work has focused on designing products and experiences that are genuinely useful, and helping organizations put AI to work in ways that strengthen their expertise, change how teams operate, and become part of the way the organization works beyond a pilot.
Customer expectations and behavior keep changing. So do the technologies shaping how people discover, choose, trust, and return — and how organizations create, learn, operate, and evolve.
I work with leaders at inflection points: evolving the products, services, and experiences they offer customers; putting AI investment to work in ways that strengthen the expertise and judgment already inside the organization; and building the practices and capabilities to test new ideas, learn from them, and embed what works.
Let's build something unmissable.
Turn a market, customer, or technology shift into a defined opportunity your team can act on.
A focused sprint engagement for organizations exploring a new opportunity, evolving a product, service, or experience, making AI useful across the business, or building a capability that does not yet exist.
Think through an important decision with an experienced outside partner.
Focused working sessions for leaders pressure-testing a direction, working through a complex problem, or turning a half-formed idea into a clear next move.

“It’s to stay the kind of person who still decides what belongs in your mind palace, what belongs in the machine, and what deserves to be created by both.”
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I’m interested in the changing relationship between people, technology, and society, and what that means for the things we build. My writing and speaking explore how AI reshapes products, experiences, behavior, expectations, and the way we work, think, and make decisions. I explore these shifts from both sides: what new forms of utility, experience, and value become possible, and what needs to be deliberately preserved as technology takes on more of what people once did themselves. I’ve delivered 215+ talks, panels, and workshops at organizations such as the United Nations General Assembly, Google, TikTok, Etsy, Paramount, Vox Media, Interaction Design Conference, Marketing Brew Summit, and Leading Design London.
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The best conversations happen off the stage too: meetups, community gatherings, dinners, and cities along the way.










































































I'm open to full-time roles, speaking engagements, consulting, advisory work, and the occasional very good conversation.